Last updated: March 28, 2026

Good and Bad People is operated by GOOD AND BAD PEOPLE LTD (“Good and Bad People”, “we”, “us”, or “our”). This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you use our website, app, and related services.

If you do not agree with this Privacy Policy, please do not use our services.

1. Who We Are

GOOD AND BAD PEOPLE LTD
124 City Road
London, United Kingdom
EC1V 2NX

Website: goodandbadpeople.com
Privacy contact: privacy@goodandbadpeople.com

2. What This Policy Covers

This Privacy Policy applies when you:

• visit goodandbadpeople.com or other pages that link to this policy
• create or use an account on Good and Bad People
• use our mobile application
• post content, messages, comments, reviews, or other material
• buy products or services through the platform
• contact us for support, moderation, legal, or account-related issues
• interact with our pages, groups, messaging, calls, videos, or other platform features

3. The Information We Collect

We collect information you provide directly, information collected automatically, and information received when you choose to use certain platform features.

Information you provide to us

Depending on how you use the platform, we may collect:

• your name
• username
• email address
• phone number
• mailing or billing address
• password and authentication details
• profile details and account preferences
• content you post, upload, send, or publish
• reviews, ratings, comments, and support requests
• payment-related information needed to process purchases

Payment information

Payments may be processed by third-party payment providers such as Stripe or PayPal. We do not store full payment card details unless necessary for a transaction flow we directly control. Payment providers process your payment information under their own privacy policies.

Social login information

If you sign up or log in using a third-party account, such as Facebook or another supported provider, we may receive information such as your name, email address, and profile image, depending on the permissions you grant.

App and device permissions

If you use our app, we may request access to features such as:

• camera
• microphone
• contacts
• storage
• push notifications
• location services

You can manage these permissions in your device settings.

Information collected automatically

When you use our website or app, we may automatically collect:

• IP address
• browser type and version
• device type and identifiers
• operating system and app version
• language and time zone
• pages viewed and features used
• search activity and interactions on the platform
• referring URLs
• log, diagnostics, and crash data
• approximate location based on IP or device settings

We may also use cookies, pixels, web beacons, and similar technologies.

4. How We Use Your Information

We use personal information to:

• create and manage user accounts
• authenticate users and keep accounts secure
• provide platform features such as profiles, groups, pages, posts, messaging, and calls
• process purchases, subscriptions, wallet activity, and other transactions
• provide customer support and respond to requests
• moderate content and investigate policy violations
• detect spam, fraud, abuse, or illegal activity
• personalize content, recommendations, feeds, and user experience
• send service messages, policy updates, and important account notices
• send marketing communications where permitted by law
• measure usage, improve performance, and develop new features
• comply with legal obligations and protect users, our platform, and the public

5. Legal Bases for Processing

If you are in the UK, EEA, or another region with similar data protection laws, we rely on one or more of the following legal bases:

• Contract — to provide the services you request and operate your account
• Legitimate interests — to improve the platform, prevent fraud, secure the service, moderate abuse, and understand usage
• Consent — where required, such as certain marketing, device permissions, or optional processing
• Legal obligation — where we must comply with applicable law, regulatory duties, or legal process
• Vital interests — where necessary to protect someone’s safety or wellbeing

6. Public Content and User Interactions

Good and Bad People is a social media platform. This means that some information you share may be visible to other users or publicly accessible, depending on your settings and how you use the platform.

This can include:

• your profile name and username
• profile image
• posts, comments, reviews, reactions, and other public activity
• information shared in public groups, pages, or discussions
• content you choose to publish publicly

You are responsible for the content you choose to make public.

7. When We Share Your Information

We may share your information in the following circumstances:

• with service providers that help us operate the platform
• with payment processors for transactions
• with hosting, analytics, communications, moderation, and security vendors
• with app stores or platform providers where relevant
• with legal or regulatory authorities where required
• with law enforcement where necessary to protect rights, safety, or comply with law
• as part of a merger, acquisition, financing, sale, or restructuring
• with other users where your activity is public or visible by design

We do not sell your personal information for money.

8. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• keep you signed in
• remember preferences
• measure traffic and usage
• improve platform performance
• support security and fraud detection
• help us understand how people use the site and app
• support advertising or marketing functions where applicable

You can usually manage cookies through your browser settings. Some features may not work properly if you disable certain cookies.

If you use the platform in a region where consent is required for non-essential cookies, we should obtain and manage that consent through our cookie controls.

9. International Transfers

We may store or process your information in countries outside your own, including the United States and other countries where our service providers operate.

Where required by law, we take steps intended to protect transferred personal information using appropriate safeguards.

10. How Long We Keep Information

We keep personal information only for as long as reasonably necessary for the purposes described in this policy, including to:

• maintain your account
• provide the platform and related services
• comply with legal, regulatory, tax, accounting, and dispute obligations
• prevent fraud and abuse
• enforce our terms and policies

When we no longer need personal information, we may delete, anonymize, or securely archive it, subject to legal and operational requirements.

11. How We Protect Information

We use technical, organizational, and administrative measures designed to protect personal information.

However, no online platform or storage system can be guaranteed to be completely secure. You use the service at your own risk and should also take steps to protect your account, such as using a strong password and keeping login credentials private.

12. Children and Age Restrictions

Good and Bad People is not intended for children under 18.

We do not knowingly collect personal information from children under 18. If we learn that we have collected personal information from someone under 18 without appropriate authorization, we may suspend or delete the account and remove the associated data.

If you believe a child has provided us with personal information, please contact us at privacy@goodandbadpeople.com.

13. Your Privacy Rights

Depending on where you live, you may have rights that include:

• the right to know what personal information we collect
• the right to access a copy of your personal information
• the right to correct inaccurate information
• the right to request deletion of your personal information
• the right to restrict or object to certain processing
• the right to withdraw consent where consent is the legal basis
• the right to data portability in certain cases
• the right to opt out of certain advertising or sharing practices where applicable
• the right not to be discriminated against for exercising privacy rights

To exercise your rights, contact us at privacy@goodandbadpeople.com or use the relevant controls within your account where available.

We may ask you to verify your identity before processing certain requests.

14. California Privacy Rights

If you are a California resident, you may have rights under California privacy law, including the right to:

• know what categories of personal information we collect, use, disclose, or share
• access specific pieces of personal information
• request deletion of personal information, subject to exceptions
• request correction of inaccurate personal information
• limit the use of sensitive personal information, where applicable
• opt out of certain sharing for cross-context behavioral advertising, where applicable
• not receive discriminatory treatment for exercising your rights

We do not knowingly sell personal information for monetary consideration.

California residents may submit requests by contacting privacy@goodandbadpeople.com.

15. Virginia and Other US State Privacy Rights

If you are a resident of Virginia or another US state with applicable privacy rights, you may have rights such as access, correction, deletion, portability, and opt-out rights depending on the law that applies to you.

You can exercise your rights by contacting privacy@goodandbadpeople.com.

16. Third-Party Services and External Links

Our platform may link to third-party websites, services, ads, payment processors, app providers, or social media platforms. We are not responsible for the privacy practices of third parties. You should review their privacy policies before providing information to them.

17. Changes to This Policy

We may update this Privacy Policy from time to time to reflect legal, technical, or business changes.

When we make updates, we will revise the “Last updated” date. If changes are material, we may also provide additional notice through the platform or by email where appropriate.

18. Contact Us

If you have questions, requests, or complaints about this Privacy Policy or how we handle your personal information, contact us at:

privacy@goodandbadpeople.com

or by post at:

GOOD AND BAD PEOPLE LTD
124 City Road
London, United Kingdom
EC1V 2NX

19. Complaints

If you are in the UK and believe we have not handled your personal information properly, you may have the right to complain to the Information Commissioner’s Office. If you are in another region, you may also have the right to complain to your local data protection or privacy regulator.